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Investor Relations | |
(55 61) 3415-1140 | |
ri@brasiltelecom.com.br | |
www.brasiltelecom.com.br/ri/ | |
Media Relations | |
(61) 3415-1378 | |
cesarb@brasiltelecom.com.br |
Brasil Telecom exceeds 1.5 Million Mobile Subscribers
Brasilia, Brazil, August 16, 2005 BRASIL TELECOM S.A. (BOVESPA: BRTO3/BRTO4; NYSE: BTM) and BRASIL TELECOM PARTICIPAÇÕES S.A. (BOVESPA: BRTP3/BRTP4; NYSE: BRP) announce that Brasil Telecom GSM has achieved a significant mark, exceeding 1.5 million subscribers prior to completing eleven months of operations. The success reached by Brasil Telecom is due to the excellent results accomplished during Fathers Day holiday, the increase in our dealers network associated with the converging strategy and the strength of the Pula Pula Campaign.
Brasil Telecom is still offering to its clients the benefits of its unique campaign Pula Pula - for all subscriptions until September 30th, 2005, with diversified benefits in comparison to its four previous versions. In the current campaign Novo Pula Pula 2008 the client will receive these benefits until the end of 2008.
Additionally, Brasil Telecom, through its mobile arm, is the fastest expanding coverage carrier. More than 770 locations are covered, representing 85% of its operational region Midwest, South, Acre, Rondônia and Tocantins.
We compete against three other large carriers and our region holds the highest penetration rates in Brazil. We reiterate our expectation to exceed 2.1 million subscribers until the end of 2005. This represents an increase of 400 thousand clients compared to the estimate disclosed in the beginning of operations, of 1,7 million subscribers.
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BRASIL TELECOM PARTICIPAÇÕES S.A. |
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By: |
/S/ Marcos de Magalhães Tourinho
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Name: Marcos de Magalhães Tourinho
Title: Investor Relations Officer |