VPM Solutions has launched a new course inside the VPM Academy. The course, “Selling to Personality Types,” led by Jeremy Pound, CEO of RentScale, is built to help property management companies and virtual assistants tailor their communication styles, build trust faster, and increase conversion rates.
“Most sales problems aren’t actually sales problems. They’re communication problems. When you understand how someone prefers to think, process information, and make decisions, the entire conversation changes. You stop selling at people and start speaking in a way they naturally trust," Pound says.
Sales success in property management is about understanding the audience. In “Selling to Personality Types,” Pound teaches participants how to identify four core personality styles — analytical, driver, amiable, and expressive — and adjust communication approaches accordingly.
“Great marketing generates leads, but great conversations turn those leads into clients,” said Pete Neubig, CEO of VPM Solutions. “Jeremy Pound and the RentScale team have spent years helping property management companies improve their sales performance. We’re excited to make this training available inside the VPM Academy, giving our community access to practical sales strategies that can immediately impact growth.”
The course includes a self-assessment that helps participants identify default personality styles and understand how these styles influence communication. It also provides a practical framework for quickly recognizing a prospect’s personality type during real conversations, allowing sales professionals to adapt in the moment.
In addition, the training outlines specific strategies for communicating and selling effectively to each personality style. Rather than relying on a single script, participants learn how to adjust tone, pacing, level of detail, and decision support based on how prospects process information and make decisions.
By recognizing these differences, participants learn how to build trust faster, reduce friction during conversations, and guide prospects toward confident decisions.
In today’s competitive property management environment, many companies invest heavily in marketing and lead generation but overlook sales communication strategy. When teams rely on one-size-fits-all scripts, opportunities can stall. This course provides a structured framework to help sales teams, business development managers, and virtual assistants communicate more intentionally and close deals more effectively.
The course is available at no cost through the VPM Academy to VPM Solutions clients and registered virtual assistants, equipping both property management companies and their remote team members with aligned sales strategies to build more efficient, high-performing teams.
About VPM Solutions
VPM Solutions is a technology and workforce platform dedicated to helping property management and real estate companies build efficient remote teams. Through the VPM Academy, the company provides industry-specific training designed to prepare virtual assistants for real operational workflows used by property management businesses.
The RentScale “Selling to Personality Types” training course is now available through the VPM Academy.
For more information, visit VPM Solutions online.
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Company Name: VPM Solutions
Contact Person: Pete Neubig
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Country: United States
Website: https://www.vpmsolutions.com/
