Strategic acquisition set to accelerate growth and expand capabilities for marketplace sellers
Worldeye Technologies today announced the acquisition of DataHawk, a leading provider of e-commerce analytics solutions. The acquisition integrates DataHawk's powerful analytics platform into Worldeye Technologies' growing portfolio, creating powerful synergies with its other established marketplace optimization tools, such as Viral Launch.
DataHawk delivers robust industry-leading analytics for marketplaces like Amazon and Walmart, enabling sellers with crucial insights on product performance, keyword optimization, and competitive intelligence. Their comprehensive platform allows businesses to maximize visibility and profitability through actionable data, firmly establishing DataHawk as the premier solution for e-commerce growth.
With the addition of DataHawk, the company reinforces its commitment to building a comprehensive suite of tools that address the evolving needs of e-commerce businesses. The acquisition is the first step in Worldeye's expansion strategy, with additional strategic acquisitions planned in the coming months to further enhance its technology offerings.
"Bringing DataHawk into the Worldeye Technologies family represents a significant advancement in our mission to provide marketplace sellers with best-in-class solutions," said Keith Jarvis, COO of Worldeye Technologies. "Their sophisticated analytics capabilities perfectly complement our existing products and services. As we continue to expand our portfolio through carefully selected acquisitions, we're working to create an unrivaled suite of e-commerce tools."
Worldeye Technologies has ensured that existing DataHawk customers will experience no disruption to their current services. All account access, workflows, and points of contact will continue unchanged, ensuring a seamless transition.
The DataHawk team will remain intact under Worldeye Technologies' ownership and is dedicated to maintaining the highest level of service customers have come to expect.
For more information about this acquisition or to provide feedback on future product development, customers are encouraged to contact their DataHawk representative directly.
About Worldeye Technologies
Worldeye Technologies is dedicated to helping e-commerce sellers through advanced marketplace solutions, powerful analytics, and experiential shopping technologies. The company's flagship offering, Viral Launch, has been a trusted solution for marketplace sellers since 2014.
About DataHawk
DataHawk provides advanced e-commerce analytics solutions that help marketplace sellers optimize their performance and grow their businesses.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250415512345/en/
Contacts
Media Contact:
Jonathan D’Ambrosio
Director of Digital Content
Worldeye Technologies
Jonathan.Dambrosio@viral-launch.com