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Articles published by VideoAmp

VideoAmp Leads the Industry to Mass Adoption of Advanced Currencies; Closes 2024 with $3 Billion in Currency Transactions and Complete JIC Certification
From VideoAmp
Via Business Wire
VideoAmp Sets New Industry Standard for Media Measurement, Transforms Its Tech Stack to Provide a Full Suite of Audience, Planning and Measurement APIs
From VideoAmp
Via Business Wire
VideoAmp Announces Next, Advanced Phase of Outcome Measurement Capabilities
From VideoAmp
Via Business Wire
VideoAmp on Track to Guarantee $1.5 Billion in Currency by EOY
From VideoAmp
Via Business Wire
VideoAmp Taps Industry Veteran to Lead Media Measurement Auditing, Expands Efforts to Promote Transparency and Bolster Standards Compliance
From VideoAmp
Via Business Wire
VideoAmp Announces Industry-First Strategic Collaboration with Snap Inc.
From VideoAmp
Via Business Wire
VideoAmp Continues to Expand Leadership Team with New Executive Appointments
From VideoAmp
Via Business Wire
VideoAmp Bolsters Commercial Growth Leadership Team with Key Hires and Promotions
From VideoAmp
Via Business Wire
VideoAmp to Redefine Media Measurement Expectations for Upfronts with VAMPFRONT
From VideoAmp
Via Business Wire
VideoAmp Introduces VALID, the Big Data and Technology Engine Powering Their Advanced Currency Adoption and Growth in Media Measurement
From VideoAmp
Via Business Wire
VideoAmp Announces Key Updates to Leadership Team; Peter Bradbury is Appointed to Chief Commercial & Growth Officer
From VideoAmp
Via Business Wire
VideoAmp Releases Commingled Identity Solution, Setting a New Standard for Audience Targeting and Measurement, Enabling More Advanced Currency
From VideoAmp
Via Business Wire
Hallmark Media Adds VideoAmp as a Currency for Transacting Advanced Audience and Demo Guarantees
From VideoAmp
Via Business Wire
Dentsu and VideoAmp Announce Industry-First Activation, Guaranteeing Advanced Audience Buys Across Seven Major Media Publishers
From VideoAmp
Via Business Wire
VideoAmp Announces Integration with Meta’s Lift API to Measure Tune-In Advertising Effectiveness
From VideoAmp
Via Business Wire
Byron Allen’s Allen Media Group Announces VideoAmp as Primary Currency With Ten-year Agreement
From VideoAmp
Via Business Wire
VideoAmp Integrates with TransUnion’s TruAudience Marketing Solutions Business to Offer Unmatched Marketing Attribution Capabilities and Media Plan Optimization
From VideoAmp
Via Business Wire
Tickers TRU
VideoAmp Announces Alternative Currency Agreement With Horizon Media
From VideoAmp
Via Business Wire
VideoAmp to Measure Deduplicated YouTube Reach and Frequency
From VideoAmp
Via Business Wire
Allen Media Group to Leverage VideoAmp as New Currency for 2023-24 Upfront Season
From VideoAmp
Via Business Wire
VideoAmp Appoints Jenny Wall Chief Marketing Officer
From VideoAmp
Via Business Wire
VideoAmp and Warner Bros. Discovery Announce Audience Measurement Agreement
From VideoAmp
Via Business Wire
Tickers WBD
VideoAmp Appoints Chief Strategy Officer Nicholas Chakalos to Its Board of Directors
From VideoAmp
Via Business Wire
VideoAmp Releases Second-by-Second Advertising Measurement Enhancement Underpinned by Commingled Dataset
From VideoAmp
Via Business Wire
VideoAmp CTO Tony Fagan Tapped to Take Expanded Role in Order to Continue Company’s Mission to Lead Innovation In Measurement
From VideoAmp
Via Business Wire
VideoAmp to Integrate Cross-Platform Measurement as Currency Into Mediaocean Workflow
From VideoAmp
Via Business Wire
TelevisaUnivision and VideoAmp Announce New Data, Currency and Cross-Platform Partnership to Advance Measurement of U.S. Hispanics
From VideoAmp
Via Business Wire
VideoAmp Automates Execution of Cross-Platform Campaigns with Acquisition of Elsy to Make Media Measurement More Actionable
From VideoAmp
Via Business Wire
VideoAmp and TiVo Renew Data Licensing Partnership, TiVo Data Will Continue to Power VideoAmp’s Cross-Screen Measurement Solution
From VideoAmp
Via Business Wire
Comcast Advertising and VideoAmp Accelerate Innovation in TV and Premium Video Through Deal to Integrate Comcast Data into VideoAmp’s Cross-Platform Measurement Solution
From VideoAmp
Via Business Wire
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