The Pasadena Tournament of Roses® has presented the Building Industry Association of Southern California (BIASC) with the 2023 Past President Trophy in recognition of its “Building For the Future” float. This prestigious honor – one of 23 unique recognitions by the Pasadena Tournament of Roses® at its 134th Rose Parade® – highlights outstanding innovation in the use of floral and non-floral materials. Celebrating the BIASC’s 100th year by depicting the past, present, and future of homes, the award-winning float was designed by participants of BIASC’s Junior Builder program, a program formed in 2019 that engages with 10- to 15-year-old future builders.
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Pasadena Tournament of Roses Honors Building Industry Association of Southern California with Trophy for Rose Parade® Float Designed by Junior Builders. (Photo: Business Wire)
Showcasing trees made from 100% organic materials, the float was a true labor of love. “The kids were in charge, and behind the scenes, we saw collaboration and perseverance come together to create a masterpiece that illustrated the endless possibilities of teamwork,” stated BIASC CEO Jeff Montejano. In partnership with Fiesta Parade Floats, more than 600 dedicated volunteers joined forces, working tirelessly alongside the Junior Builders to bring their vision to life. The float design featured three homes – one from the past, the present, and the future – to demonstrate BIASC’s leadership in the transition to the next generation of home building. The featured Hydrogen Home, inspired by SoCalGas’ [H2] Hydrogen Innovation Experience in Downey, was the first of its kind in the United States.
“We are honored to receive this recognition from the Tournament of Roses®, and we credit our Junior Builders for their innovation and creativity,” said BIASC EVP Craig Foster. “Support from the community extends beyond our float design team – we also thank our local youth groups for their participation during the parade.” A total of ten float riders and walkers included Mia and Madde Montejano, the concept creators of the Junior Builder program, plus nominees from multiple community organizations, such as local YMCA and education groups.
“Homeownership remains an icon of the American Dream, and our float design captured this symbolism through the vision and imagination of our future generations,” added BIASC CEO Jeff Montejano. “To us, the trophy honors what is yet to come.”
About BIASC
The Building Industry Association of Southern California is the voice of the region's building industry, with four chapters offering localized services to building professionals from Ventura to the southern tip of Orange County. Throughout its 100-year history, the association has served its builder and associate members by anticipating, protecting, and promoting their common interests through its many programs, services, councils and committees. For more information on the Building Industry Association of Southern California, visit biasc.org.
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Contacts
Building Industry Association of Southern California
kdistefano@biasc.org
