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NY NOW 2025 Winter Market: A Century of Innovation Continues with a Reimagined Showcase of Global Brands & Industry Trends

Leading industry trade show brings innovation and retail industry trends to the Jacob Javits Center with a new three-day format

Today, the highly anticipated NY NOW officially announced its 2025 Winter Market returning to the Jacob Javits Center in New York City from February 2 – 4, 2025. As the premier gift, home, and accessories wholesale show now in its 101st year, the event promises an unparalleled market experience with a dynamic blend of global exhibitors, innovative design, and tailored programming to meet the evolving needs of the retail industry.

Delivering a reimagined three-day format, the NY NOW 2025 Winter Market will showcase the latest product developments from luxury, legacy, and emerging brands. Attendees can discover products from renowned names such as Harper Group, Kikkerland, and Be Home, alongside category leading exhibitors like Alashan, Ty Inc., JK Adams, Natures Collection, Cozy Earth, Peter Pauper Press, Latico Leather, DECO BOKO, Marcia Moran, and more. The dynamic lineup reflects NY NOW's commitment to showcasing a global mix of established and innovative brands, ensuring a marketplace that celebrates diversity.

“For more than a century, NY NOW has been the ultimate destination for retailers and brands to discover, connect, and innovate,” said Matthew Mathiasen, NY NOW Show Director. “The 2025 Winter Market reflects the spirit of reinvention, offering a thoughtfully curated experience that balances the diversity of brands with opportunities to foster meaningful connections and stay ahead of industry trends.”

The 2025 Winter Market will also feature an engaging lineup of thoughtfully crafted educational sessions, immersive activations, and exceptional networking opportunities to inspire attendees and enhance their market experience. From trend-focused workshops, expert-led panel discussions, and interactive showcases, programming will offer valuable insights into the latest industry developments and strategies for success.

Attendees can look forward to connecting with industry leaders and participating in dynamic activations that spotlight innovation and creativity. Highlights of NY NOW’s 2025 Winter Market programming include:

  • Engaging Panels & Workshops: Dive into thought-provoking discussions led by experts, covering topics including the latest retail trends, neuroaesthetic perspectives, selling on social, customer curation, and the future of the industry in a rapidly evolving market.
  • Live Demonstrations & Guided Tours: Experience firsthand the innovation behind the newest collections and trends with exclusive demos and guided explorations.
  • Meaningful Market Destinations: Seamlessly navigate the show with hubs for emerging talent, luxury lifestyle, international brands, and rising artisans, celebrating innovation and community values.

The 2025 Winter Market reinforces NY NOW’s position as a key hub for discovery, innovation, and collaboration, providing an enhanced experience for retailers, designers, and brands navigating a fast-changing industry.

To pre-register for the 2025 Winter Market and review additional details, visit nynow.com.

About NY NOW:

NY NOW is the leading gift, home, and accessories wholesale trade show in New York City, where brands, buyers, and designers come twice per year to make the game-changing connections that supercharge their businesses. NY NOW and online wholesale marketplace partner, Bulletin, connect 5,000+ independent brands with 50,000+ U.S. and international buyers from independent stores, museums, department stores, bookstores, galleries, general gift shop, art & entertainment venues and many more.

With 3 core sections across 35+ product categories, NY NOW encompasses home décor and tableware, gifts, accessories, jewelry, and so much more. Attendees can explore an extensive range of offerings, from stationery, eclectic gifts, and trending home décor to aromatherapy and fragrance, lifestyle accessories, skincare, wellness, and fine jewelry. The show embraces the unrivaled thrill of in-person connection and endless discovery, alongside NY NOW Online, the integrated wholesale platform, making ordering a breeze for thousands of buyers in attendance. It’s a true hybrid wholesale experience.

About Emerald:

Emerald’s talented and experienced team grows our customers’ businesses 365 days a year through connections, content, and commerce. We expand connections that drive new business opportunities, product discovery, and relationships with over 140 annual events, matchmaking, and lead-gen services. We create content to ensure that our customers are on the cutting edge of their industries and are continually developing their skills. And we power commerce through efficient year-round buying and selling. We do all this by seamlessly integrating in-person and digital platforms and channels. Emerald is immersed in the industries we serve and committed to supporting the communities in which we operate. As true partners, we create experiences that inspire, amaze, and deliver breakthrough results. For more information, please visit www.emeraldx.com.

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