Over the years, the entrepreneurial landscape has evolved into one of the most progressive industries teeming with brilliant individuals and promising leaders. However, while the growing number of industry players has contributed to the advancement of the commercial realm, it has also made it even more challenging for those who are relatively new to the space to make their marks and establish themselves. Taking heed of such a competitive environment, marketing expert Aidan Sowa took it upon himself to create a platform to help aspirants kick off their ventures and build their brands.
Today we’d love to introduce you to Aidan Sowa of Sowa Agency reviews.
Aidan, we appreciate you taking the time to share your story with us today. Where does your story begin?
I was born in Daly City, California. However, I spent most of my life in the New England area in Rhode Island. I originally started learning about the digital world at the MIT Enterprise Forum Cambridge. We studied all of tech trends at the time such as IOT, Blockchain and artificial intelligence. I also learned about digital marketing. After reading about a lot of different marketing companies, I realized there were not many companies which were focused on turning companies into authorities in their industries such as in PR. After this, I started a company which focused on PR to establish our prospects’ brand and then targeting their ideal target audience with lead generation tactics.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It has not been a smooth road, when I first started my business, I got a large client, but I didn’t understand that he needed to sign a contract. I fulfilled the entire service and spent most of the money they gave me to fulfill this service. When it came to the end, the client who I thought was happy and everything was going well with him, told me he wanted to do a chargeback. This chargeback would have put me into bankruptcy as I didn’t have any money at this point. At the start, I begged him to reconsider, but he held to his position until I offered to get him another service for free if he wouldn’t do a chargeback. This taught me that it is important to constantly communicate with clients, sign legal contracts and to constantly provide value.
Alright, so let’s switch gears a bit and talk business. What should we know?
We specialize in helping entrepreneurs get featured in the media, guaranteed. Unlike 99% of companies out there, we guarantee our clients media placement in major media outlets such as Yahoo!, Buzzfeed, ABC etc. I am proud of the connections we have built and the media attention which we have brought both to our clients and our company. We are a full-service company which aim to help entrepreneurs to brand themselves as a local authority and then leverage it utilizing LinkedIn, our proprietary local domination tactics and lead generation. From them, we help our client that knowledge into a course or scale their business to 7 or 8 figures.
We’d love to hear about how you think about risk taking?
We believe that entrepreneurship is built on risk and it is necessary in order to achieve anything. The biggest risk you can take for your company is not taking any risks at all. We have invested in a lot of softwares to figure out how to best service our clients and this was a huge financial risk at the start of my business.
Company Name: Sowa Marketing Agency
Contact Person: Aidan Sowa
Email: Send Email
Address:131 Chimney Rock Drive
City: North Kingstown
State: Rhode Island
Country: United States