Is AI the Perfect Ally to Complete Digital Transformation?

California - March 9, 2023 - “Digital transformation is the most remarkable change of our era. The proper use of digital technologies can become a force multiplier in the decades-long global fight against poverty,” said Narendra Modi, the Prime Minister of India. 

As digitization takes a leap in contemporary society, businesses plan to strategize their future by enhancing their competitive differentiation and service excellence by expanding their digitalization competencies. Digital transformation has become an indispensable initiative by organizations in the form of a wide range of technologies like SaaS, IoT (Internet of Things), VR (Virtual Reality), ML (Machine Learning), Mobile Robotics, and many more. 

However, the fame of AI (Artificial Intelligence) transformation has propelled digitalization by blurring the lines between reality and fiction. SkyTrust believes that AI has completely transformed the global lifestyle and has become the growth engine for organizations and economies. AI technology has human-like cognitive abilities of learning, sensing, communicating, knowing, perceiving, acting, and reasoning. 

According to Accenture research, “AI is the collection of multiple technologies that allow machines to detect, understand, act, and learn either on their own or to augment human activities.” With the changing relationship between man and machines, AI will likely double the annual economic growth rate by 2035.  

Many might consider ‘Artificial Intelligence’ as something new to the world of digital transformation, but it isn’t. Its roots date back to 1956, when a group of scientists met at the University of Dartmouth, New Hampshire, and coined the term ‘Artificial Intelligence (AI)’ to introduce the behaviors of human logic to machines. However, AI gained momentum after many ups and downs in the late 1990s when IBM’s Deep Blue Supercomputer defeated the great Russian chess maestro Gary Kasparov. 

AI is crucial in transforming the physical world into the digital by improving productivity, innovation, and impact. According to the famous saying, “Data is the new oil,” AI analyzes and reacts to the data produced from digitizing products and processes within the set timeframe. 

During the 7th edition of the Economic Times Global Business Summit 2023, Anita Williams Woolley, the Associate Dean, Research; Professor of Organizational Behavior and Theory at Tepper School of Business, also emphasized the concept that AI is not a threat to mankind, but a blessing in disguise. It allows people to work more efficiently with robust systems in place. 

The announcement of ChatGPT, an artificial intelligence chatbot developed by OpenAI, took the world by storm. It responds in a human-like manner and is designed to mimic real conversations. The exponential growth of ChatGPT has ignited concerns among other tech giants. Satya Nadella, CEO of Microsoft, said, “I see these technologies acting as a co-pilot, helping people do more with less.” 

As ChatGPT ruffled the feathers of many, Sundar Pichai, CEO of Google, also took the path to introduce Google Bard, an experimental conversational AI service powered by LaMDA. “AI is the most profound technology we are working on today. Over time, we intend to create a suite of tools and APIs,” said Pichai. 

An API (Application Programming Interface) is a significant role player in allowing an exchange of data and communication between different software systems. In the context of AI, APIs are used to access and integrate machine learning algorithms, natural language processing models, and other AI tools into software applications. The ChatGPT API provides access to different models of GPT, which are trained on large datasets to understand the nuances of human language. With the availability of ChatGPT API and Azure OpenAI service, companies can use the “high-performance AI models at scale with industry-leading uptime to businesses and developers.”

About SkyTrust 

SkyTrust is a leading digital marketing agency founded in March 2021 to help businesses grow their online presence. As a leading digital marketing company, SkyTrust works with the motto of ‘Go Digital, Be Visible.’ Their services include SEO, Google Ads, ORM, Web Development, Cloud Computing, Email Marketing, and Mobile App Development. Users can reach them through their website, Instagram Facebook, or LinkedIn for further information.