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3 Reasons We’re Fans of Reddit (RDDT)

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RDDT Cover Image

Reddit currently trades at $155.70 per share and has shown little upside over the past six months, posting a middling return of 0.8%. The stock also fell short of the S&P 500’s 12% gain during that period.

Is now the time to buy RDDT? Or does the price properly account for its business quality and fundamentals? Find out in our full research report, it’s free.

Why Is Reddit a Good Business?

Founded in 2005 by two University of Virginia roommates, Reddit (NYSE: RDDT) facilitates user-generated content across niche communities (called subreddits) that discuss anything from stocks to dating and memes.

1. Domestic Daily Active Visitors Skyrocket, Fueling Growth Opportunities

As a social network, Reddit generates revenue growth by increasing its user base and charging advertisers more for the ads each user is shown.

Over the last two years, Reddit’s domestic daily active visitors, a key performance metric for the company, increased by 13.2% annually to 53.2 million in the latest quarter. This growth rate is strong for a consumer internet business and indicates people love using its offerings. Reddit Domestic Daily Active Visitors

2. Eye-Popping Growth in Customer Spending

Average revenue per user (ARPU) is a critical metric to track because it measures how much the company earns from the ads shown to its users. ARPU can also be a proxy for how valuable advertisers find Reddit’s audience and its ad-targeting capabilities.

Reddit’s ARPU growth has been exceptional over the last two years, averaging 47.1%. Its ability to increase monetization while growing its domestic daily active visitors at an impressive rate reflects the strength of its platform, as its users are spending significantly more than last year. Reddit ARPU

3. Excellent Free Cash Flow Margin Boosts Reinvestment Potential

If you’ve followed StockStory for a while, you know we emphasize free cash flow. Why, you ask? We believe that in the end, cash is king, and you can’t use accounting profits to pay the bills.

Reddit has shown terrific cash profitability, driven by its lucrative business model that enables it to reinvest, return capital to investors, and stay ahead of the competition while maintaining an ample cushion. The company’s free cash flow margin was among the best in the consumer internet sector, averaging an eye-popping 31.8% over the last two years.

Reddit Trailing 12-Month Free Cash Flow Margin

Final Judgment

These are just a few reasons why we think Reddit is one of the best consumer internet companies out there. With its shares lagging the market recently, the stock trades at 16.6× forward EV/EBITDA (or $155.70 per share). Is now a good time to initiate a position? See for yourself in our comprehensive research report, it’s free.

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