Bishop-McCann, a global leader in meetings, incentives, and events, has named Joelle Morgan as Chief Experience Officer. This newly created role reflects the company’s continued investment in strengthening its creative, strategic, and delivery capabilities as it scales.

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Joelle Morgan, Bishop-McCann Chief Experience Officer

Morgan brings more than 20 years of experience leading large-scale event programs and building integrated experience strategies across corporate events, incentives, and strategic meetings. She is known for driving high-impact programs that connect creative vision with operational execution and measurable business outcomes.

“Joelle knows how to turn ideas into experiences that deliver real results,” said Rob Adams, CEO and partner of Bishop-McCann. “As we continue to grow, this role ensures we are building with intention. Joelle brings the leadership and clarity we need to keep raising the bar for our clients.”

In her role, Morgan will focus on advancing Bishop-McCann’s approach to experience design, strengthening how strategy, creative, and delivery come together across the business, and ensuring programs are built to drive engagement, performance, and long-term client value.

“I’m excited to join Bishop-McCann at a moment of real momentum,” said Morgan. “The team has built a strong foundation, and there’s a clear opportunity to continue evolving how we design and deliver experiences that matter for our clients and their audiences.”

Bishop-McCann is a full-service meetings, incentives, and events agency providing end-to-end solutions including logistics, production, sourcing, air travel, event technology, and gifting. The company has expanded through strategic growth, including three acquisitions in five years, and was recently named global strategic event partner for the Society for Incentive Travel Excellence (SITE). Its proprietary JOY Index uses AI to measure attendee engagement and emotional response in real time, helping connect experience design to business outcomes.

Bishop-McCann has been recognized across the industry, including placement on the CMI 25 list, the inaugural Skift Meetings M&I 15, Northstar Meetings Group’s Motivation Masters award, and Partner of the Year recognition from Cvent.

For more information, visit bishopmccann.com.

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About Bishop-McCann:

Bishop-McCann is an award-winning, full-service event management partner that helps innovative companies elevate their events and increase attendee engagement by connecting audiences with their brand in a passionate, strategic way. Bishop-McCann’s mission is to create JOY for their clients, attendees, and associates.

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“Joelle knows how to turn ideas into experiences that deliver real results,” said Rob Adams, CEO and partner of Bishop-McCann. “As we continue to grow, this role ensures we are building with intention."